Ex-Nigerian Aviation Minister Dubs Nigeria Air An Ethiopian Airways Advertising and marketing Technique

Ex-Nigerian Aviation Minister Dubs Nigeria Air An Ethiopian Airways Advertising and marketing Technique

Ex-Nigerian Aviation Minister Dubs Nigeria Air An Ethiopian Airways Advertising and marketing Technique

Nigeria’s former Minister of Aviation has stated that the revealing of the Nigeria Air Boeing 737-800 plane on Might 26 was Ethiopian Airways’ initiative and never of the federal authorities. Following the presentation, many allegations have been thrown at ex-minister Hadi Sirika and the Buhari administration.

The plane unveiled with the Nigeria Air livery was registered as ET-APL and belonged to Ethiopian Airways, the bulk shareholder within the mission. Flight data present that the jet has been working each day flights for ET earlier than and after the revealing. Nevertheless, the 737 was not in service for 3 days earlier than the presentation, when it’s more likely to have been painted with Nigeria Air colours.


Final week the Home of Representatives summoned the Everlasting Secretary of the Ministry of Aviation and numerous stakeholders concerned within the Nigeria Air mission to fulfill and talk about the pending points. In an interview with Come up Information, the Former Minister responded to the allegations offered by numerous authorities officers.

Ethiopian’s advertising and marketing technique

Senator Hadi Sirika disclosed that the Nigeria Air 737 that landed at Abuja Nnamdi Azikiwe Airport (ABV) was unveiled as a advertising and marketing technique by the bulk shareholders fairly than the Nigerian authorities.

Current on the unveiling was Ethiopian Airways Chief Business Officer Lemma Yadecha. He stated, “It is rather necessary, and Ethiopian Airways is right here as a part of the consortium to work on the event of Nigeria Air, and we are going to, for certain, play a big position in sharing our expertise within the discipline of aviation.”

Based on the previous minister, ET consulted him to do that particular presentation as their very own advertising and marketing technique and the Nigerian authorities didn’t pay any cash for the branding and logistics. The disclosing was solely ET’s resolution to showcase the Nigeria Air livery on an actual plane.

“It’s their very own advertising and marketing technique as fairness companions that they got here to do that unveiling on a particular allowance which known as chartered flight. Chartered doesn’t imply they paid for it. If there may be anyone that paid for it, it will have been the Ethiopian Airways. No penny is paid. It was the homeowners that consulted me and determined to do the revealing as part of the advertising and marketing technique.”

ET rightfully took again the plane as Nigeria Air’s AOC was not prepared. The minister defined that the nationwide service can nonetheless take off within the occasion that the brand new authorities decides to drag out of the mission. Though 95% personal, the brand new service would have tax incentives to maximise its contribution to the nation’s GDP.

Additional allegations

A number of aviation stakeholders opposed the tried launch of the nationwide service. The Airline Operators of Nigeria accused Ethiopian Airways of disrespecting the nation’s aviation sector, whereas the previous Chair of the Home Committee of Aviation, Nnolim Nnaji, deemed the mission a fraud.

Ex-Nigerian Aviation Minister Dubs Nigeria Air An Ethiopian Airways Advertising and marketing Technique

Picture: Eka.viation I Shutterstock.

Former Aviation Minister Hadi Sirika responded by saying that Nnolim Nnaji begged him for a 5% stake within the service. The conversations befell over the cellphone, and the minister has the recordings to help his claims.

“He requested me to please indulge him and provides him 5% of the airline and carry him alongside and his folks. What I instructed him in personal is that it belonged to the homeowners, and I imagine they may nonetheless be keen to provide him if he had the cash.”

There are additional allegations saying the Nigeria Air mission was coated up in secrecy, which was denied by the minister. He was stunned by the claims because the service was publicly marketed on quite a few events.

Prior to now eight years, about $10.8 million was budgeted for the launch of the nationwide service, and about $6.5 million was launched by the top of Minister Sirika’s time period. The ex-minister added that Nigeria Air would have operated throughout the identical tax legal guidelines as different airways if it took off.

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